AI Social Media Agent for Instagram
HERALD writes the caption, creates the visual, and publishes to your Instagram Business or Creator account once you approve the post.
The Instagram integration is built and currently in the platform's app review. Join the waitlist and you'll be first to know when it goes live.
From topic to published Instagram post
Research and concept
HERALD researches your topic and plans the post as a whole: the caption and the visual are conceived together, not bolted on after the fact.
Caption plus visual
Captions are written as clean plain text with the hook up front. Visuals follow your visual style guide, generated by HERALD or chosen from your media library. Instagram requires media on every post, and myHERALD enforces that before publishing.
Approve, publish, track
You review the finished post, caption and media together. After it goes live, myHERALD tracks engagement on the post automatically.
Built for how Instagram works
Single images, carousels, and video
Publish a single image, a carousel with up to 10 items, or a video post. HERALD prepares the media and the caption as one reviewable unit.
Two ways to connect
Connect through Facebook login if your Instagram account is linked to a Facebook Page, or connect directly with Instagram if it is not. The direct path requires no Facebook account at all.
Engagement tracking
Once a post is live, myHERALD records its engagement automatically, so performance feeds back into what gets written next.
Nothing publishes without you
HERALD drafts, reviews, and fact-checks on its own, but it does not publish on its own. Every Instagram post lands in your review queue first, where you approve it, edit it inline, or send it back with notes. Caption and media are approved together, and nothing is posted to your account without that approval.
Instagram questions, answered
Do I need a Facebook account to connect Instagram?
No. myHERALD supports two connection paths: through Facebook login (useful if your Instagram account is linked to a Facebook Page) or directly with Instagram, which requires no Facebook account at all.
Which Instagram account types are supported?
Business and Creator accounts. Instagram's API does not allow publishing to personal accounts, but switching to a Business or Creator account takes about thirty seconds in the Instagram app and is reversible.
Can HERALD create the images too?
Yes. HERALD generates visuals that follow your visual style guide, or you can attach your own images and video. Because Instagram requires media on every post, myHERALD checks this before publishing rather than letting a post fail.
Does myHERALD track how Instagram posts perform?
Yes. Engagement on published posts is tracked automatically, so you can see what your audience responds to and adjust.
Put Instagram on autopilot, keep the final say.
HERALD researches, writes, and publishes. You review and approve. That is the whole deal.