Memory and learned rules

HERALD learns from you in two ways. Memory is what it picks up along the way: editorial decisions, the topics you have already covered, and the notes behind your edits. Learned rules are standing style rules you decide on, and they apply to every new draft.

Memory

Every inline change, every rework reason, every rejection gets logged. Before drafting a new post, HERALD looks for memory that matches the topic, by meaning and not just by keyword, so the same correction does not repeat.

HERALD also tracks topics you have already covered, so it will not pitch the same idea three weeks running. You can tune this in chat: “Don't repeat a topic within 30 days” gets stored in your agent config and applied from then on.

Learned rules

A learned rule is a short instruction such as “At most 3 hashtags” or “No emojis, short sentences.” HERALD keeps your exact numbers and examples, so “at most 3 hashtags” never turns into “use few hashtags.” A rule can apply to all platforms or to one platform only.

Rules come from four places:

• Review. When you reject a post or send it back, choose From now on, always under Apply this feedback to. HERALD turns your note into a rule and shows you the result right below the button. Choose Only this post and the note applies to that post alone. See Review.
• Chat. Tell HERALD what to do from now on (“From now on, never start a post with a question”). It asks you to confirm before it saves the rule.
• By hand. Click Add rule on the What myHERALD learned page, write what HERALD should follow, and pick where it applies.
• Suggestions. If you correct the same thing more than once, HERALD suggests turning it into a rule. Once a week it also looks at how your published posts performed and suggests rules from what works and what does not. Suggestions do nothing until you accept them.

The What myHERALD learned page

Open Learned rules in the sidebar to see every rule in one place.

• Active rules apply to every new draft. Edit the wording, change where a rule applies, pin it, or delete it. A deleted rule is never suggested again.
• Suggestions wait for your decision. Each one says where it comes from, for example how many times you made the correction, or which numbers from your results back it up. Accept it or dismiss it.
• A rule your results agree with carries a Confirmed by results label. A rule that replaces an older one says which rule it replaced.

When a rule contradicts a skill

Learned rules take precedence over your Brand Voice Guide and your other skills. They never override facts, source attribution, legal requirements, platform limits, or the content language you set.

If a new rule contradicts a skill, HERALD tells you which skill and why. The rule applies anyway. You then have two options:

• Adapt skill. HERALD proposes a change to the skill and shows it as before and after. Only the part that contradicts your rule changes; everything else stays as it is. Click Apply to save it. The previous version stays in the skill's history.
• Keep as is. The skill stays unchanged and HERALD does not ask about it again for this rule.

Who can do what

• Owners and admins can do everything, including adapting skills and accepting rules that contradict a skill.
• Editors can add, edit, pin, and delete rules and accept suggestions. If an editor creates a rule that contradicts a skill, it is saved as a suggestion and waits until an owner or admin confirms it. Until then it does not apply to new drafts.
• Viewers can see the rules but not change them.

When a rule needs a decision you are allowed to make, you get one notification in the bell, and the Learned rules entry in the sidebar shows how many rules are waiting for you.